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Jumia Online Store Is Now Struggling, Might Close Shop In Kenya Too

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The rogue online shopping firm Jumia is struggling. The company which floated an IPO at the New York Stock Exchange (NYSE) in April was touted as an African e-Commerce giant is now facing an uncertain future in the continent it is supposed to be flourishing in. Jumia’s founding story is perfect, it was first establishe

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The rogue online shopping firm Jumia is struggling. The company which floated an IPO at the New York Stock Exchange (NYSE) in April was touted as an African e-Commerce giant is now facing an uncertain future in the continent it is supposed to be flourishing in. Jumia’s founding story is perfect, it was first establishe

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