This archive report was first published on 1 July 2020.
Media personalities like Jalang'o serve as a reminder of the importance of investing in one's brand, especially in the media industry. His recent firing from Milele FM after refusing a 50% pay cut is a testament to this.
However, it appears that luck may not be the reason behind his potential new job at Kiss 100. According to reports, Radio Africa Limited, the company that owns Kiss 100, has decided to part ways with Andrew Kibe. The reasons behind this decision are still unclear.
While some may attribute Jalang'o's good fortune to luck or a guardian angel, the truth is that he has been reaping the rewards of his hard work in building his brand as Jalang'o. His massive following and strong digital presence, including a popular YouTube account, have made him an attractive candidate for other media houses.
Traditional media companies often struggle to compete with digital content creators like Jalang'o, who have a protected position due to their heavy capital investment and political connections. However, Jalang'o's ability to adapt to the digital space and build a massive following has made him a valuable asset in the media industry.
As we wait to see what unfolds, it's likely that Kiss 100 is waiting for an opportune time to announce Jalang'o's new role, possibly paired with Kamene Goro. The morning show has lacked stability since Caroline Mutoko left, and it will be interesting to see what the future holds.
By Ghafla.co.ke on 2020-07-01
