Several passengers are feared dead following a grisly road accident along the Embu-Meru Highway on Thursday morning.

The accident occurred at Kaura Mijii, between Giampampo Stage and Mitheru, involving a Toyota Sienta.

According to preliminary reports, the driver lost control of the vehicle before it veered off the highway and plunged into a ditch.

The impact caused extensive damage to the vehicle, with several occupants feared to have suffered serious injuries or died.

Details surrounding the exact number of casualties remain unclear as authorities and emergency responders work to establish the full extent of the accident.

More updates are expected as investigations continue.