This archive report was first published on 22 May 2020.
On May 22, 2020, APA Insurance launched a mobile app to enhance access to its services, allowing Kenyans to make 'fast and safe' motor insurance purchases, renewals, and report claims on their mobile devices, anywhere and anytime.
The app features include renewal or purchase of motor insurance, filing claims, and providing up-to-date records. Additionally, it gives locations of APA's countrywide partner garages in case of an accident.
The agent's app enables them to access a premium calculator, agent account management, pre-insurance inspection, and renewal on the go, making them more effective and efficient when interacting with both current and potential clients.
APA Insurance CEO, Mr. Vinod Bharatan, said the launch of the app is strategic as many of APA's clients and agents switch to remote working, in line with the Government's advice for people to work from home.
Mr. Bharatan stated, 'The Covid-19 pandemic and subsequent need to enforce social distancing have changed the way we live, work, and travel currently, and have triggered a real drive across Kenya to shift from traditional channels to digital channels to enable citizens and businesses to access their motor insurance remotely and securely.'
He added, 'As the number of mobile apps and messaging platforms users grows, we will leverage our in-house digital capabilities to further elevate customer experience by taking our digital service to the platforms of their choice.'
Once customers and agents download the APA Insurance app and register for the service, their virtual account will be issued instantly. The app provides a tailored dashboard in a single overview and provides access to payment history, benefits, and claims details. Users can also upload accident photos and file a claim report instantly.
APA Insurance aims to provide coverage against fraud, safeguards, and supports customers in case of defective or damaged online claims.
