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Covid-19: Why Technology is Key for Business Survival

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Nyakundi Report

Newsroom 2 min read

This archive report was first published on 16 May 2020.

As the world grapples with the Covid-19 pandemic, one thing is clear: the crisis has brought about unprecedented changes to business operations.

According to the Kenya National Bureau of Statistics Economic Survey 2016, micro, small and medium enterprises contribute about 28.5 per cent of the country's gross domestic product.

However, these enterprises lack access to the necessary structures and investment to implement work-from-home policies, a measure that has been shown to be effective in reducing the spread of the coronavirus.

Despite the challenges, companies must fast-track digital transformation to maintain effective operations now and in the future.

As working from home becomes a reality, it is crucial for employers to ensure proper infrastructure is set up to accommodate a remotely located workforce.

Businesses require working-from-home systems for company operations and management of employees for business continuity.

Ensuring that employees adhere to data protection policies is a new obligation for companies, and emphasis must be made that equipment provided to employees for remote work is for official company business only.

The Covid-19 outbreak has tested the world's way of life and is proof of how life can change within an instant.

Businesses that will survive are those that will quickly adapt and make use of available technology to ensure continuity.

As the CEO of BrighterMonday Kenya, I believe that technology is key for firms to survive the Covid-19 pandemic.

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