This archive report was first published on 16 May 2020.
On the topic of social media's role in music, Mwalimu Rachel emphasizes its value in enabling artists to connect with their fans and gather feedback.
According to Rachel, the challenge lies in navigating the pressure to stay trending and relevant in a crowded online space.
Published on May 16, 2020, this video offers a glimpse into the world of music promotion and the role of social media in shaping an artist's career.
