This archive report was first published on 6 December 2019.
On December 6, 2019, Minet Kenya, an insurance brokerage firm, launched the Blooming Moms programme to create awareness on pregnancy and childcare related matters.
The programme aims to address the information gap and provide support to expectant mothers, ensuring a smooth transition to motherhood.
According to Minet Kenya's Head of Clinical Services, Wincate Mukaindo, the programme will focus on creating a platform for parents to interact with experts in the field, empowering them to be the best they can be during conception, pregnancy, and childbirth.
Ms. Mukaindo noted that the transition from pregnancy to motherhood should be a period of joy, but most women are faced with disappointment, frustration, fear, and worry due to the inadequacy of information about motherhood.
The programme will address the psychological well-being of expectant mothers, provide childbirth preparation classes, and build confidence for mothers' ability to deliver and nurture their children.
Minet Kenya will work in collaboration with various health experts to roll out the programme, which will continue post-birth to ensure a smooth transition and prevent postpartum depression.