This archive report was first published on 26 November 2019.
Facebook has launched a new app called Viewpoints, designed to gather insights from users to improve its products, including Facebook, Instagram, WhatsApp, and others.
On November 26, 2019, Facebook introduced Viewpoints in the US, an Android and iOS app that rewards users for participating in surveys.
According to Erez Naveh, a product manager at Facebook, the app will be used to improve the Facebook 'family' of offerings, including Instagram, WhatsApp, Portal, Oculus, and the core online social network.
Users will be required to provide personal information, including their name, email address, country of residence, date of birth, and gender, which are only open to people 18 years of age or older.
Facebook has outlined its privacy policy for the app, detailing the information it will collect and how it will be used.
Once users have provided their details, they will be invited to participate in 'programs,' which are surveys that award a set number of points.
When users reach 1,000 points, Facebook will send them $5 via PayPal, although it is unclear how easy it is to attain these points.
Facebook has assured users that it will be careful with their data and will not sell it to third parties.
"We believe the best way to make products better is to get insights directly from people who use them," Naveh said in an online post.
"We also won't publicly share your Facebook Viewpoints activity on Facebook or on other accounts you've linked without your permission," he added.
