This archive report was first published on 21 November 2019.
Nairobi, Kenya - The Magical Kenya Ladies Open, a highly anticipated Ladies European Tour event, is set to take place from December 5-8 on the PGA Baobab Course at Vipingo Ridge.
The event promises to be a major draw for professional golfers, with a prize purse of Sh5 million up for grabs.
According to event promoter Dirk Glittenberg, the purse is globally competitive, making it an attractive option for golfers.
"This is the first time a Ladies European Tour event is being held in Kenya, and we are delighted that we have received the necessary support to enable us to host this event and offer a globally acceptable and attractive prize purse," Glittenberg said.
He added that professional golfers choose which tournaments to play in based on various factors, including course condition, hospitality, convenience, and the overall experience expected.
The Sh33 million prize fund for the tournament positions it as one of the richest on the Ladies European Tour, surpassing other notable events such as the South Africa Women's Open and the Lalla Meryem Cup.
"There are 17 events on the Ladies European Tour calendar, excluding the Majors, eight of those offer a smaller prize purse than the Magical Kenya Ladies Open, four offer more and another four offer the same prize fund of Euros300,000," Glittenberg noted.
Ladies European Tour Chair Marta Figueras-Dotti commented on the announcement, saying, "The announcement of the Magical Kenya Ladies Open is a proud moment for everyone at the Ladies European Tour, and we are excited to help Kenya build its reputation as a preferred golf destination for women and girls."
