This archive report was first published on 19 November 2019.
On November 19, 2019, Snapchat announced its approach to regulating political ads, aiming to strike a balance between free speech and preventing the spread of misinformation.
According to Evan Spiegel, Snapchat's CEO, the platform reviews all advertising, including political ads, to ensure they do not contain deceptive or misleading information.
"We subject all advertising to review, including political advertising," Spiegel said in a statement published by CNBC.
"And I think what we try to do is create a place for political ads on our platform, especially because we reach so many young people and first-time voters we want them to be able to engage with the political conversation, but we don't allow things like misinformation to appear in that advertising."
Twitter, on the other hand, has taken a more restrictive approach, announcing a ban on all paid political messages starting November 22, 2019. However, the platform will exempt "caused-based" messages on topics related to social or environmental issues.
Facebook, meanwhile, has faced criticism for its tolerance of political ads containing debunked claims, with some analysts arguing that a ban would put pressure on the platform to take action.
