This archive report was first published on 18 November 2019.
On November 18, 2019, MURORI KIUNGA wrote about the pitfalls of using a carrot-and-stick policy to motivate employees.
While the idea of rewarding employees for meeting targets and punishing those who fail may seem intuitive, research has shown that it is a flawed approach.
One notable example is the 2016 scandal at Wells Fargo, where 5,300 employees were fired for their involvement in creating over two million phony accounts. The employees had been incentivized to meet high sales targets, which they achieved through unethical means.
According to workplace expert Susan Fowler, human beings have an inherent desire to thrive and make a contribution. However, monetary rewards and punishments are not effective motivators and can actually reduce overall morale.
Paul Marciano, author of 'Carrots and Sticks Don't Work', agrees that monetary rewards and punishments are a waste of time and energy. Instead, he suggests that employees are motivated by a happy, conducive work environment and assured future prospects.
Employees are more likely to be motivated when they see growth, stability, and opportunities for development within their control. Feeling appreciated by management and team members, as well as being in charge, are also key motivators.
