This archive report was first published on 8 November 2019.
Published on November 8, 2019, Nameless, a renowned Kenyan musician, has mastered the art of staying relevant in the ever-evolving music industry.
With a career spanning two decades, Nameless has managed to maintain a strong presence in the industry, a feat that many musicians can only dream of.
Speaking to Word Is, Nameless revealed that his secret to staying relevant lies in his pursuit of longevity.
"When you are creating music, you can use different tactics to reach the people to get an instant intense reaction," he said, adding, "Other times you use tactics that can provoke a reaction that will withstand the test of time and capture people's attention."
For Nameless, simplicity is key. He takes his time to craft songs that will remain relevant years after their release.
"I always keep it simple, such that in 10 years, one can relate to the song or lyrics. Sometimes I stay for long before I write a song and people may wonder why," he said.
"It is because I listen to it on different occasions and ask myself if I achieved the intended intention. My aim is always longevity. I do not release songs too soon so often because staki watu wazoee sana," he added.
Recently, Nameless collaborated with other artists on the hit song 'Wakilisha', which features Jegede, Stivo Simple Boy, Daddy Andre, BigPin, JerryOgalo, FundiFrank, and VDJ Jo.
"Wakilisha is all about representing your vibe. It was such a debate on who we should put at the end of the song, we had different people in mind but Jegede suggested Stivo Simpo Boy," Nameless said.
"Jegede then contacted his management and when we heard his verse it was perfect," he added.
"It was a good collaboration and I enjoyed being part of it, Especially being Kenyan artistes who work with other artists who want to be in the project in the right way," Nameless concluded.