This archive report was first published on 29 October 2019.
On a personal level, I once learned a valuable lesson about consistency from my gym coach. After a strenuous first day of working out, I struggled to wake up and move on the following day. My coach's advice was simple yet profound: consistency is more important than intensity when it comes to achieving results.
As I reflected on this advice, I realized that it applies not only to the gym but to various aspects of our lives, including business and personal finance. In school, we were told that consistent studying throughout the term leads to better exam results, not just cramming before the exams. Similarly, finance experts advise saving consistently, no matter how small the amount, to improve financial wellness.
In business, we often invite mediocre performance by doing things well but irregularly. Processes like customer care, prospecting, sales, and marketing require consistent effort to yield results. When things are not working well, it's essential to identify the key areas that need consistent attention to turn things around.
By asking ourselves one simple question – what is the one consistent thing or behavior that I know will lead to a breakthrough in my business or life? – we can make significant changes. It doesn't have to be a grand thing; it could be as simple as writing two pages daily, making a few sales calls per day, or saving a little money each month.
Ultimately, consistency is key to achieving success. It's not about intensity, but about making progress every day. By replacing bad habits with good ones and practicing them consistently, we can overcome obstacles and achieve our goals.
— Mr. Kiunga is a business trainer and author of The 7 Pillars of Financial Success.
