This archive report was first published on 16 October 2019.
Cristiano Ronaldo Tops Instagram Earnings with £38.2m ¶
Published on October 16, 2019
Cristiano Ronaldo has taken the top spot as the highest-paid celebrity on Instagram, earning a staggering £38.2m in 2018. According to a recent study by Buzz Bingo, the Juventus star's 34 sponsored posts on the social media platform generated an average of £780,000 per post.
This puts Ronaldo far ahead of his rivals, including Lionel Messi, who earned £18.7m from his 36 posts, translating to £518,000 per post. Reality TV star Kendall Jenner came in third with £12.7m, while retired footballer David Beckham ranked fourth with £8.6m.
The study analyzed the earnings of major celebrities who promote products on Instagram, and Ronaldo's dominance is clear. His popularity, coupled with his lucrative endorsement deals, has made him the most sought-after brand in the world.
Here is the list of top earners on Instagram, according to Buzz Bingo:
- 1. Cristiano Ronaldo - £38.2m
- 2. Lionel Messi - £18.7m
- 3. Kendall Jenner - £12.7m
- 4. David Beckham - £8.6m
- 5. Selena Gomez - £6.4m
- 6. Neymar - £5.8m
- 7. Zlatan Ibrahimovic - £3.2m
- 8. Kylie Jenner - £3m
- 9. Ronaldinho - £2m
- 10. Khloe Kardashian - £975,000
