This archive report was first published on 14 October 2019.
Published on October 14, 2019, as the football season heats up, many Kenyans are turning to online gaming for entertainment. However, there is growing concern about the potential for addiction.
Online gaming companies like Betway are aware of this risk and are taking steps to promote responsible gaming. In an interview, Leon Kiptum, Betway's Country Manager, emphasized the importance of responsible betting, saying, 'Betting is entertainment because that is what it is. It is a form of entertainment.'
Betway has implemented measures to identify and support problem players, and has also launched a social media campaign called 'Bet The Responsible Way' to promote responsible gaming practices. The company encourages its customers to bet responsibly and has been working towards ensuring that punters engage in betting for entertainment in a responsible way.
As the gaming industry continues to grow in Kenya, it is essential that companies like Betway prioritize responsible gaming practices to protect their customers and promote a healthy gaming culture.
