This archive report was first published on 14 October 2019.
Published on October 14, 2019, by PAWAN MARELLA, a renowned author.
More than 1.5 billion people use less than eight bars of soap per year, highlighting the magnitude of the task in driving the Wash agenda.
While progress is being made on the Wash agenda, with two of the Sustainable Development Goals clearly calling this out, more needs to be done.
Empowering young people to drive change is a game-changing approach. Their connectedness, collaboration, and sense of community can make a big difference.
In Kenya, Unilever's Lifebuoy has been partnering with the Heroes4Change programme to drive large-scale handwashing education programmes, harnessing the power of young university students.
From 100 heroes in 2017 reaching over 100,000 children, to 500 heroes this year reaching 700,000 children, the programme's success has inspired organisations to join the model.
Another aspect of this journey is to constantly raise awareness of the importance of handwashing with soap to prevent disease. The Global Handwashing Day, marked every October 15, is a major event to do this.
Lifebuoy is a founding partner of the Global Handwashing Partnership, which has supported GHD from the outset. Through handwashing programmes and TV reach, they have reached more than a billion people.
Today, give a high-five to the person next to you to celebrate GHD. A high-five is a sign of celebration, but also a sign of clean, confident hands – a way of life.
