This archive report was first published on 9 October 2019.
Published on October 9, 2019, the matatu culture in Kenya has long been a source of excitement, particularly among the youth, who have found employment opportunities in various fields.
Matatus are classified into three main body types: Jasraj, Choda, and KCI. However, the most distinctive features of these vehicles are their vibrant graffiti and music.
Well-known graffiti plug artists include Moha Graphics, Oby Customs, and Lithiumized, while top sound engineers are Ace Audio, Soundwax, and Banita Sounds.
Matatus are characterized by their speed and crew, with the fastest vehicles being the most popular in town. The crew consists of the driver, conductors, and occasional free riders who hang on the door.
Despite the introduction of new NTSA rules, which aimed to suppress the matatu industry, the sector has adapted and even benefited from the regulations. The rules require recognized conductors to wear uniforms, prohibit excess carriage, and mandate the installation of seat belts in all matatus.
However, the matatu industry has found ways to circumvent these regulations, incorporating clever strategies to stay afloat. For instance, they have designed uniforms that appeal to young passengers, particularly ladies in campus, who are their primary target market.
Matatus are strategically placed in areas with high concentrations of universities, such as Rongai, Ngong, Kasarani, Embakasi, and Nairobi. The crew often exchanges contacts with passengers, reserving seats for them prior to boarding.
