This archive report was first published on 1 October 2019.
On October 1, 2019, East African Breweries Limited (EABL) faced criticism for its move to counter a tax increase.
The tax hike, which was implemented to raise revenue for the government, had a significant impact on EABL's business.
According to reports, EABL attempted to mitigate the effects of the tax increase by implementing price adjustments and reducing production costs.
However, the company's efforts were met with backlash from consumers and stakeholders, who felt that the price increases were too steep.
As a result, EABL's reputation took a hit, with many calling for greater transparency and accountability in the company's business practices.