This archive report was first published on 28 October 2021.
On October 28, 2021, the Ministry of Agriculture showcased a range of miraa-based drinks during a National Miraa Scientific Conference in Nairobi.
The drinks included miraa wine, whiskey, guarana, juice, and a miraa energy drink.
Interior CS Dr. Fred Matiang'i announced plans to establish an intergovernmental committee to address issues hindering the growth of the miraa industry, with the aim of promoting exports.
The minister noted that the continued classification of miraa as a drug by the National Authority for the Campaign Against Alcohol and Drug Abuse (NACADA) has significantly hampered the sector's growth.
CS Matiang'i pledged to provide infrastructure support to expand the miraa sector.
“With the setting up of a research institution, we will put resources… I’m seeing miraa wine and juice. The focus is to ensure miraa farmers and traders have enhanced opportunities and markets and hence more income. That is how poverty will be fought,” said the CS.
“It is our responsibility to support product development and market development,” he added.
Matiang’i also called for the inclusion of miraa discussions in bilateral talks when heads of state visit the country to expand market opportunities for farmers.
