This archive report was first published on 26 October 2021.
Published on October 26, 2021, Flow, a South African proptech company, is eyeing expansion to larger markets abroad to tap into the growing property industry.
The company recently raised funds from Kalon Venture Partners and CRE Venture Capital to support its expansion within South Africa and other markets abroad.
Flow is currently targeting Australia and Israel as part of its plan to connect both sides of the property ecosystem, aiming to deepen its capabilities and evolve into a critical piece of the property industry's infrastructure.
Founded by Gil Sperling and Daniel Levy, Co-founders and Co-CEOs of Flow, the company has been keen on connecting people with property, allowing real estate agents and property developers to fully automate their advertising efforts and effortlessly create listing ads on social media platforms.
With a product that provides an API connecting websites and internal databases with social media platforms, Flow seeks to offer everything required along the way from mortgage origination to deposit loan solutions, insurance, and furniture purchase, making it a central piece of the property puzzle.
Currently, 4,000 real estate agents in South Africa use Flow to generate leads through social media for their property and rental listings, reaching approximately 9 million South African buyers and tenants in the past year.