This archive report was first published on 27 August 2021.
On August 27, 2021, Mavazi Lifestyle Clothing officially opened its new Mavazi For-You Mega Store in Nakuru City, marking a major expansion for the local lifestyle clothing chain.
Speaking at the opening, Mavazi Clothing Limited Operations Manager Florence Mukuha emphasized the company's commitment to growth through strategic partnerships and an aggregator business model.
From just six branches earlier in the year, Mavazi has rapidly expanded to 16 partner-aggregated branches, with the new store representing a significant investment in supplier stocks and shareholder capital.
The new Mavazi For-You Megastore offers a vast selection of over 5,000 store-keeping units (SKUs), catering to customer demand for high-quality brands across the country.
"The Kenyan retail scene is evolving fast, and we're confident that our partnership and aggregator business model will accelerate our business growth while providing mutual value to our suppliers and customers," Mukuha said.
The store promises customers a world-class shopping experience with quality items at affordable prices, and to celebrate its opening, customers will enjoy discounts on a variety of international and local lifestyle clothing items.
Mavazi Clothing has adopted an aggregator business model, partnering with suppliers to offer a wide range of fashion and lifestyle clothing under a trusted brand name, providing a cost-effective opportunity to market their products.
