This archive report was first published on 24 August 2020.
On a remarkable journey to the top, celebrated Tanzanian artist Nasibu Abdul, alias Diamond Platnumz, has achieved a milestone that few artists can boast of - four million subscribers on YouTube.
According to his social media platforms, Diamond Platnumz expressed his gratitude to his fans for making this achievement possible.
“4 million subscribers on YouTube! It could not have been possible without you, let’s meet at Benjamin Mkapa Stadium so I can express my gratitude,” he posted.
As one of the finest musicians of his generation in East Africa, Diamond Platnumz has made a name for himself in the music industry. He is not only a singer but also a dancer and has a recording label with several artists to his name.
His active YouTube Channel has been a key factor in his success, and he has made history by becoming the first artist in sub-Saharan Africa to clock more than 1 billion views on YouTube. According to Kevin Meenan, YouTube music trends manager, most YouTube views for the Bongo star came from Kenya, followed by his home country Tanzania and the United States for the measurement period of May 1, 2019, to May 1, 2020.
Meenan praised Diamond Platnumz for his innovative approach to his YouTube channel, which includes an FM station, full-service management, recording, publishing, and entertainment company - Wasafi Classic Baby, which represents Rayvanny among other top music acts.
He also made history after “Yope Remix” featuring Congo’s Innoss’B became the first song in East Africa to clock 100 million views. “Yope Remix” was uploaded on Diamond’s YouTube channel on Sep 7, 2019, garnering over 100 million views in just 10 months.
Watch Diamond Platnumz's YouTube video below:
