This archive report was first published on 6 August 2020.
Kenya's sports betting industry is on the cusp of a new era, with the entry of a new player backed by British investors. The Betting Control and Licensing Board (BCLB) has given the nod to Triple 5bet, which is set to launch in Kenya soon.
According to Triple 5bet 's Operations Manager, Jack Spencer, the company has partnered with one of the largest betting outlets in the UK, which will be unveiled during the launch.
With the backing of deep-pocketed investors, Triple 5bet is promising a gaming experience unlike anything seen in Kenya before, including the largest ever jackpot payout. 'It could be anywhere in the range of Ksh100 million to Ksh500 million,' revealed Spencer.
Spencer cited the example of a roof repair man in the UK who won nearly Sh300mn in 2001 with a Sh1.50 bet in an English Premier League match.
Triple 5bet will bring this international gaming experience to Kenya, with a wide variety of sports, quality odds, free bets, virtual games, and live gaming. The company will also offer the latest sporting news and cutting-edge pre-match and post-match analysis to equip punters with relevant information for winning bets.
It has emerged that Triple 5bet's UK partners are already in talks with various sporting teams in the country on possibilities of sponsorship. 'Our focus is mainly on teams at grassroots level. Our motive is to hone sporting talent,' says Spencer.
