This archive report was first published on 16 July 2020.
Are you struggling to get your Instagram posts noticed? With millions of active users, it's easy to get lost in the crowd. But before you give up, take a closer look at your posting strategy.
According to experts, there are six common mistakes that are killing your Instagram engagement. By avoiding these pitfalls, you can increase your chances of getting noticed and driving traffic to your website.
Firstly, make sure you have a clear call to action in your bio. This is a crucial step in getting users to visit your website. A simple link or call-to-action can make all the difference.
Secondly, don't forget to add a profile picture. A blank profile picture can be off-putting and may deter users from following your account.
Thirdly, keep your account public. Private accounts can be a turn-off for potential followers, as they need to send a request to follow you. This can be time-consuming and may deter users from following your account.
Fourthly, use hashtags strategically. While hashtags can be helpful in getting your posts noticed, using too many can be counterproductive. Research suggests that using 5-10 hashtags per post is optimal.
Fifthly, mix up your content. Posting too many duplicate photos and videos can be boring and may drive away your followers. Try to post new and exciting content to keep your followers engaged.
Lastly, avoid posting too many photos at once. This can clog a user's feed and may lead to unfollowing. Try to space out your posts to keep your followers engaged.