This archive report was first published on 15 July 2020.
On July 15, 2020, Darling Kenya, a leading hair extensions manufacturer, launched the '#SalonTukoSet' program to support Kenya's Sh25 billion hair industry meet the newly published guidelines for business operations during the COVID-19 pandemic.
The program, an industry-first initiative by any professional beauty brand, has three pillars: free distribution of hygiene kits and sanitizers, education on safety and hygiene for salon infrastructure and services, and back-to-business support.
Godrej Kenya CEO Rohit Vengurlekar stated that the company will provide salon owners with the necessary guidance, resources, and updates to ensure the safety and well-being of their staff and customers, as per the government protocols.
“Since March, the beauty and personal care industry, particularly the salon industry, has been greatly impacted by the COVID-19 pandemic. With the partial reopening of the economy, we at Darling are committed to empowering and uplifting the salon industry by ensuring they are business-ready with necessary protocols in place. With the '#SalonTukoSet' program, we want to ensure that salons experience a smooth transition into the next phase of their business with a greater emphasis on hygiene, which is going to be the new normal, and make this migration easier for them,” said Rohit Vengurlekar.
Under the program, Darling Kenya will be donating 100,000 re-usable masks, 20,000 litres of disinfectants, 10,000 litres of liquid hand wash, and 3,000 face shields for the well-being of the stylists, all contained in a salon hygiene kit.
The company has also partnered with Rentokil Kenya to undertake weekly disinfection of top hair markets, including Kenyatta, Umoja, Kariobangi, Kahawa West, and Ngara Markets.
