This archive report was first published on 8 July 2020.
Churchill Show, a popular comedy platform, has been at the center of controversy over the years, with many comedians complaining about being underpaid for their performances. But what's behind this financial reality?
According to Jalang'o, a popular radio presenter and close friend of Churchill Show's host, the financial struggles are more complex than they seem. In a recent conversation with former Churchill Show comedienne Zeddy, Jalang'o shed light on the financial realities of running the show.
“Let me tell you something Churchill will never reveal, and comedians cannot understand. People see a packed audience and think he has made a lot of money. The tent in which the event is held doesn’t cost less than Sh. 3 million,” Jalang'o explained.
He further emphasized that the cost of running the show is substantial, with estimates suggesting it costs around Sh. 5 million. This, he claimed, is why Churchill Show often struggles to break even, with some nights barely generating Sh. 200,000.
“Do you know that sometimes half of the crowd would attend the show for free?” Jalang'o asked, highlighting the financial challenges faced by the show's organizers.
So, what's the solution? Jalang'o advised comedians to start side hustles and use the platform as a stepping stone to greater opportunities. “Performing at private functions and clubs can earn you Ksh 50,000 but you can’t earn that money on Churchill Show because it’s not there,” he said.