This archive report was first published on 27 June 2020.
With the COVID-19 pandemic forcing artists to get creative, Prince Indah has taken live streaming to the next level, performing on Facebook and YouTube Live, and even launching his latest song 'Sing Along' on Friday.
Indah's latest song highlights his favorite theme - love - and deviates from the usual Ohangla beat, instead opting for Afro-Rhumba, a genre that allows him to move beyond tribal inclinations and take his music to the rest of the world.
According to Indah, his vision is to give Ohangla music an international taste, and he's working on establishing the Malaika Music Academy, an incubation academy that will give up-and-coming artists an opportunity to express and entertain the world.
Indah has learned a lot through the pandemic, including the importance of getting creative when it comes to finding an audience. He's not alone, as many artists are taking to the internet to live stream performances, concerts, and even mini-festivals to fill the live entertainment void created by COVID-19.
Indah's latest album, released in April last year, has been well-received, and he's determined not to disappoint his fans. With live streams available on YouTube, Facebook, Twitch, and Instagram, his shows will be available to watch long after the live version.
