PromiseLand Innovations Limited has announced the launch of its electric e-hailing service in Abuja, set to begin operations on October 1. The initiative, developed by the tech firm, aims to deploy 1,000 electric vehicles to drivers, positioning itself as a sustainable alternative to traditional petrol-powered transport. The service will initially operate in the Nigerian capital before expanding nationwide and eventually targeting other African markets, according to a company statement. Lawrence Oloche, the firm’s chief executive officer, emphasized the project’s dual focus on economic empowerment and environmental sustainability, stating it will provide income opportunities for thousands of Nigerians through flexible transportation roles.
The platform, designed to integrate digital mobility solutions, will require prospective drivers to register, undergo screening, and complete onboarding processes before accessing electric vehicles and the company’s app. Users will be able to book rides, track trips in real time, and make payments through a mobile application available on Android and iPhone devices. The service includes features such as driver verification, ratings, reviews, and location-sharing to enhance transparency and passenger safety. PromiseLand Innovations highlighted that the use of rechargeable electric vehicles will help drivers mitigate rising fuel costs amid global energy price fluctuations, while also reducing reliance on fossil fuels.
As part of its broader strategy, the company—known for its real estate ventures under PromiseLand Estate—seeks to establish itself in Nigeria’s competitive e-hailing market. The launch aligns with the firm’s commitment to technology-driven services and sustainable urban mobility. Oloche previously stated that the initiative would empower 1,000 families with new electric vehicles, underscoring its role in fostering economic growth. The service’s focus on affordability and job creation comes amid challenges faced by drivers on existing platforms, including lower commissions and reduced fares, as reported by local media.
The Abuja launch marks a significant step for PromiseLand Innovations in addressing Nigeria’s transportation needs while promoting cleaner energy solutions. The company’s expansion plans reflect growing interest in electric mobility across Africa, where governments and private entities are increasingly investing in green infrastructure. By combining digital innovation with environmental responsibility, the e-hailing service aims to set a new benchmark for sustainable urban transport in the region.