This archive report was first published on 10 September 2019.
On August 23, 2019, NaiGate, a new premier Kenyan business platform, was launched to provide market access for businesses and service providers in Kenya and the diaspora. The platform, available at naigate.com and naigate.com/diaspora, aims to connect customers with businesses, service providers, and events.
The platform's 'Find A Pro' feature allows customers to instantly connect with service providers, while service providers can register with NaiGate to receive instant customer referrals. The diaspora platform currently has no charges for adding a business, and NaiGate's goal is to be the premier go-to website for East African businesses and upcoming events in the diaspora.
With a model that allows customers to give reviews and rate businesses based on their experiences, NaiGate incentivizes businesses to provide good service, quality products, and transact with integrity. Since its launch, the Kenyan platform has listed thousands of businesses in Kenya.
According to NaiGate, the alarming rate of unemployment in Kenya challenges the need for market access, especially for small businesses, service providers, and artisans. NaiGate is positioning itself as a social enterprise by providing a platform that brings the needed market access.
As stated by NaiGate Director M.A. Kariuki, 'NaiGate was born out of necessity. I live and work in the United States but I realized that every time I came home, I found it very hard to find service providers and this is feedback I got from many other Kenyans in diaspora.'
Published on September 10, 2019 on Business Daily Newspaper and featured on KTN News.
Get in touch with NaiGate at [email protected] for business listings and [email protected] for events. Follow NaiGate on Facebook at NaiGate19 and Instagram at NaiGate19.
