This archive report was first published on 27 August 2019.
August 27, 2019, marked a significant milestone for Terra Cold Pressed Juice, a company founded by Tsholo Kamau, who had a vision to bring natural juices to Kenya.
After relocating to Kenya, Kamau, a South African native, was inspired to start a cold-pressed juice business due to her inability to find readily available cold-pressed juice in the country.
With her background in banking and an MBA from the University of Pretoria's Gordon Institute of Business Science, Kamau was not deterred by the idea of creating a product in a market where it didn't exist.
She had previously worked in banking for seven years in South Africa and had a strong work ethic instilled in her by her parents, who were both teachers.
After quitting her corporate job in banking, Kamau joined her husband in Nigeria, where she had free time to pursue her idea of starting a cold-pressing juice business in Kenya.
Her mother-in-law's struggle with diabetes and the need for a healthier alternative to boxed and blended juice further motivated Kamau to bring her vision to life.
With the help of her husband's cousin, Shiku Maina, who oversaw the business while Kamau was away, Terra Lifestyle Company was established, offering cold-pressed juice made from locally sourced fruits and vegetables with no additives.
Initially, the demands of the job were not high, and Kamau would fly to Nairobi to touch base with the business and clients before returning to Nigeria.
However, as business picked up, work became overwhelming, and Kamau asked her husband to relocate to Kenya for her sake.
After 18 months of conceptualizing the idea, Terra Cold Pressed Juice officially launched in April 2018, with Kamau and her team importing the pressing machine from the USA and packaging bottles and product labels from South Africa due to the lack of a good manufacturer locally.
Today, the company has shifted from plastic to glass packaging for sustainability reasons and averages 100 bottles daily at a cost of Sh280 a bottle.
