This archive report was first published on 15 August 2019.
Published on August 15, 2019, the Careers in Africa Employer of Choice 2019 report ranked Safaricom position 17 in the top 100 list of employers of choice in Africa.
The report, which was conducted by the global career company, involved 29,216 African professionals who chose the brand they most wanted to work for in Africa.
Over 1,100 brands were reviewed, and all 54 countries in the continent were represented in the survey.
International brands dominated the top 10 positions, with Nigeria LNG, MTN, and African Development Bank taking the top three spots.
However, Safaricom was one of the two Kenyan companies that made it to the list of top 10 most admired African brands in the seventh annual Brand Africa 100 ranking.
The telco was also ranked as the most admired home-grown brand in Kenya, followed by Nairobi-headquartered East African Breweries Limited (EABL) at position 26 in Africa.
According to the researchers, the survey was the largest ever conducted by the global think tank, and it provided valuable insights into the preferences of African professionals.