Safaricom Boosts Loyalty Promotion with 200% Bonus Airtime

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Nyakundi Report

Newsroom 1 min read

Primary source Kenyan Digest archive

This archive report was first published on 6 August 2019.

Safaricom has announced an improved version of its Storo Bonus promotion, which rewards customers with 200% bonus airtime and an additional 200MB free YouTube bundle when they hit their daily usage target.

Eligible subscribers can opt-in by dialling 460# to subscribe to Storo Bonus or check their daily usage target. The promotion is open to prepaid customers and will run from August 6 to October 20, 2019.

According to Michael Joseph, Safaricom CEO, the company is committed to giving customers more value for what they spend on the network. 'Customer satisfaction is a key objective for us and we believe improving our customers' experience is vital for our continued growth,' he said.

The bonus airtime can only be used for both on-net and off-net calls and SMSs and is used in priority to a customer's purchased airtime. The 200% bonus and 200MB Free YouTube bundle is valid until midnight of the same day.

Stori Ibambe, introduced in 2015 as a loyalty programme, rewards customers for browsing, texting, and calling on the Safaricom network. The proposition was previously giving 100% bonus airtime and will continue to do so after this campaign ends.

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