This archive report was first published on 5 August 2019.
On Monday, 5th August, Startimes unveiled Rembo TV, a new TV channel dedicated to airing local content that targets women.
The Pay TV company has invested Sh 200 million in the new channel, which is part of its efforts to develop local content available to its subscribers.
According to Kenya Film Commission Chief Executive Officer Timothy Owase, the continued investment in local production is an indicator of the growth experienced in the industry.
He noted that the commission is aggressively positioning Kenyan productions to rival other competing industries in neighbouring Tanzania and Nigeria.
Speaking at the unveiling ceremony, Startimes CEO Andy Wang said, "Our investment in Rembo TV is a statement of our long term commitment to the Kenyan market. As the 24-hour channel goes live, we intend to be home of uninterrupted entertainment attending to our subscriber demand for reality TV shows."
Rembo TV will be available across three East African countries: Kenya, Tanzania, and Uganda, presenting an enviable platform to market Kenyan productions across the region.
The channel will be available on all StarTimes bouquet options, both terrestrial and satellite platforms, with the company eyeing growth in subscriber retention as well as listing new subscribers keen on the improved content.
