Amazon Shuts Down U.S. Pop-Up Stores, Shifts Focus to Book Retail Expansion

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Nyakundi Report

Newsroom 1 min read

Amazon.com Inc announced plans to shut all 87 U.S. pop-up stores by April, redirecting resources toward expanding its book retail operations, according to a company spokesperson.

The decision followed reports from employees cited by the Wall Street Journal, as the e-commerce giant reevaluates its physical retail strategy. Amazon shares declined 1.4% on the news, while Barnes & Noble Inc. fell 8.9%.

The move comes as Amazon leverages its 2017 acquisition of Whole Foods and its cashierless Amazon Go stores to showcase products like Echo devices. The company will instead prioritize

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