SportPesa's Sh100 Billion Revenue from Kenyan Betting Fans

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Nyakundi Report

Newsroom 1 min read

Primary source Kenyan Digest archive

This archive report was first published on 20 July 2019.

Published on July 20, 2019, a report by Finance Uncovered, as quoted by the Guardian, revealed that SportPesa generated over Sh100 billion in revenues last year in Kenya.

The company's revenues in Kenya alone exceeded $1 billion, but SportPesa does not publicly disclose its revenues or profits in Africa or the UK.

A SportPesa spokesperson disputed the figure, calling it a 'very significant overstatement,' and stated that the company chose not to publish its revenues to protect its competitiveness.

The report comes amid a government crackdown on tax-evading betting firms, with Interior Cabinet Secretary Fred Matiang'i implementing measures to suspend betting agency licences until proof of tax remittance compliance is provided.

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