This archive report was first published on 22 August 2021.
TV47, a free-to-air television station, has been making waves in the Kenyan broadcast industry since its launch in June 2019. With a presence on DStv, Signet, Bamba, and StarTimes platforms, the station has delivered educational news and entertainment across the country.
As the station prepares for the upcoming elections, Cape Media has advertised the position of CEO, seeking a candidate with five years of experience in management in a fast-paced media or production house. The ideal candidate will have a master's degree in business administration, journalism, or a related field and excellent managerial and interpersonal skills.
The successful candidate will be tasked with leading the development of the company's short- and long-term strategy to maintain the TV station's competitiveness and growth. They will also champion efforts to ensure the company maintains high social responsibility and professionalism, while minimizing risks.
TV47 has already made a name for itself in the industry, with a viewership niche between the 18-45 years age group. According to Geopoll research, the station has risen to position 5 in terms of audience reach, behind market leader Citizen TV, NTV, KTN Home, and KTN News.
TV47 has effectively overtaken older players such as K24, Switch TV, and KBC, with only two years in the market. The station has received several awards, including the KUZA Broadcast Awards, 2021, by the Communication Authority of Kenya, Fresh Entries Music Awards (FEMA) 2020, Media Council of Kenya (MCK), and International Centre for Journalists (ICFJ).
