This archive report was first published on 2 July 2019.
July 2, 2019, marked a significant milestone for Ethic, a Kenyan music group consisting of Rekless, Zilla, Seska, and Swat. Their latest single, Figa, has left fans in awe, admiring the group's remarkable transformation.
Since their debut in the local entertainment industry in 2018 with the mega hit Lamba Lolo, Ethic has undergone a significant metamorphosis. Their lyrics in Figa demonstrate a newfound maturity, with well-thought-out words that set them apart from their earlier work.
Moreover, their sense of style has improved dramatically, with their outfits in Figa receiving widespread attention on social media. The group's attention to detail is evident in their music video, which boasts above-par audio and video quality.
Ethic's marketing strategy has also been on point, with their fans eagerly anticipating the release of Figa. The group's ability to create a buzz around their music is a testament to their growth and professionalism.
As Ethic continues to evolve, it's exciting to see them transition from amateurs to professionals. Their dedication to their craft is evident, and we can only hope that they will maintain this momentum.
Watch Ethic's latest release, Figa, below.
